In selling products, of course every seller, and maybe including you, will make every effort to get loyal customers, one of which is the marketing funnel strategy or what is commonly called the marketing funnel, but we prefer to use the original word from english. Loyal consumers who buy your product again will have a significant impact on your business apart from the fact that they will repeat orders. One of them is good reviews where positive reviews on your sales website are able to provide a rating that makes new customers trust. Another thing that is more important is when your loyal customers provide recommendations to other people directly, meaning word of mouth, regarding your product, of course this is able to create a higher level of trust than reviews on your website. How to create this condition and maintain it?Table of contents [ close ]marketing funnel strategyconsumer decision making1. Problem2. Information search3. Consider4. Decide5. Evaluationhow do consumers behave? Take part1.
Presenting information2. Selling contentclosingshare articles! Hungry for knowledge? Click!Marketing funnel strategymarketing funnel strategydigital marketing funneling scheme. Source marketing profs. Commany articles discuss how and what the customer's buying process looks like until he becomes a regular customer and even becomes a loyalist of a product. The sequence of processes a customer encounters a Hong Kong Phone Number List problem, or needs something then searches for information until he actually buys and becomes a loyalist can be described as a marketing funnel.In the ongoing process, you as a businessman can take part, by influencing potential customers to act according to your directions, and this is done in a super smooth way. In this article, we from seo anak sholeh will explore how this funnel, or marketing funnel strategy, works.Consumer decision makingto be honest, actually all business people want customers who buy your product to find or get solutions to the problems they get.
Roughly speaking, a seller of fried rice or any food would prefer to have his wares bought by hungry buyers, not buyers who buy their wares because the sellers are pretty. Therefore the sequence of the process can be described in the following points. In this case we will liken it to the case of buying fried rice by someone. Problemsomeone or we call consumers start to have problems. The problems he faced sometimes came spontaneously, but there were also those that were saved to be resolved at a later date.In this discussion we provide an example of a spontaneous problem, namely: hunger.2. Information searchusually the consumer will remember the information that has been received before, where he can solve the problem he is facing.Consumers will cultivate memories of the nearest fried rice shop. It can be in the form of remembering the location of the stall that sells fried rice, the placard that is listed, or actually getting recommendations from other people about good fried rice and so on.3. Considerconsumers will consider the various options that are in his mind. New consumers do not have a firm footing.